94%* of users bought something during 2021 sales season.
Make entertainment part of the shopping experience via our solutions.
*TikTok commissioned study on n=4,320 TikTok users and non-users consumption and behaviours in SEA, Feb 2022
Be Part of the Culture
2.3x** YoY growth in shopping videos created during year-end.
Build personal connections with our users by engaging and co-creating with our communities.
** TikTok Internal Data, SEA, Sales season 2020 v 2021
Create Content that Sells
81%^ of TikTok users say video content influenced their recent purchase.
Own your Mega Sales moment with entertaining content that drive sales.
^Future of Commerce research by Boston Consulting Group, commissioned by TikTok. Conducted in ID, TH, VN, JP, KR, AU, Apr 2022